Global marketing execution firm to drive efficiency and cost savings
by consolidating McKesson's marketing and operational materials across
organizational lines and service areas
InnerWorkings Inc. (NASDAQ: INWK), the leading global marketing
execution firm, today announced an expansion of its ongoing relationship
with healthcare services provider McKesson Corporation.
The expanded partnership will create a best-in-class shared service
function for McKesson's marketing, sales, and operational collateral
throughout North America. By consolidating management under a single,
multi-service provider, InnerWorkings and McKesson will streamline
sourcing and production, simplifying requests for materials and driving
brand consistency across channels, formats, and markets. This will
increase speed-to-market, consolidate buying power, and leverage
InnerWorkings' industry-leading technology to simplify, centralize, and
analyze every aspect of production.
"After working with InnerWorkings for many years, we have seen firsthand
the value they bring in streamlining marketing execution," notes Andy
Burtis, McKesson's Senior Vice President of Corporate Marketing &
Communications. "We look forward to a greater partnership with
InnerWorkings to realize near-term benefits and further expand our
relationship into new areas."
"This expansion will enhance McKesson's marketing procurement practices
and raise the bar for consistency while lowering their costs," comments
Chris Dent, Vice President of Commercial Strategy & Operations at
InnerWorkings. "This is a challenge for which InnerWorkings is uniquely
positioned—to translate our deep expertise in category best practices,
our vast network of trusted suppliers, and our powerful marketing
execution technology into meaningful value for our clients."
For more information about InnerWorkings, visit www.inwk.com,
and for more about McKesson Corporation, visit www.mckesson.com.
About InnerWorkings, Inc.
InnerWorkings, Inc. (NASDAQ: INWK) is the leading global marketing
execution firm serving Fortune 1000 brands across a wide range of
industries. As a comprehensive outsourced enterprise solution, the
Company leverages proprietary technology, an extensive supplier network
and deep domain expertise to streamline the production of branded
materials and retail experiences across geographies and formats.
InnerWorkings is headquartered in Chicago, IL and employs more than
1,500 individuals to support global clients in the execution of
multi-faceted brand campaigns in every major market around the world.
Among the many industries InnerWorkings serves are: retail, financial
services, hospitality, consumer packaged goods, not-for-profits,
healthcare, food & beverage, broadcasting & cable, and transportation.
For more information visit: www.inwk.com.
About McKesson Corporation
McKesson Corporation, currently ranked 5th on the FORTUNE 500, is a
healthcare services and information technology company dedicated to
making the business of healthcare run better. McKesson partners with
payers, hospitals, physician offices, pharmacies, pharmaceutical
companies, and others across the spectrum of care to build healthier
organizations that deliver better care to patients in every setting.
McKesson helps its customers improve their financial, operational, and
clinical performance with solutions that include pharmaceutical and
medical-surgical supply management, healthcare information technology,
and business and clinical services. For more information, visit www.mckesson.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20161221005429/en/
Source: InnerWorkings Inc.
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